I am excited to introduce my very first and free webinar on how to take your African made products to the global market, directly to a customers in Europe. Customers in Europe are moving towards sustainability and they are open to purchase products made uniquely to empower and create jobs in local communities. Also environmental care and love is a big issue for customers in Europe. The global fashion retail industry has created a closed structure for itself, also there are very new dynamics to what is accepted for production, how and when. I believe that through the experience I have gathered in the past decade about business in Europe and in the past 4 years focusing on taking African products to the market, I have learned a lot. I am so happy and opportune to have learned so much and would want to share some with you in this free webinar. I believe in collective success and hopefully you too.
Teaching through first hand experiences that I have gathered while building my own business: This is the time for African fashion producers to get involved in fashion production for the European market. I strongly believe that you can create more jobs and increase your income by expanding your view beyond your next door neighbor as a customer. But before you get all excitedly ready to jump into the European market, there are a number of dos and don’ts. There are so many things, I would have done differently or immediately. I want to share this knowledge with you so that you can understand the tricks around optimising your products in a way that would make you competitive.
Established brands would not want you to know this: Only in this webinar, will I share with you my experience and how I created my business from scratch. I had no money to start, no substantial experience whatsoever in the industry but still, I am navigating my way through. I will show you examples of very young brands like Jmuacouture and how they are creating their own customer base in Europe. I will introduce our platform initiatives, for example logistic support that would help you sell here in Europe even without being here personally. Tell you the secrets to deadlines and how to use logistics offers around you to your advantage.
When you sign up for my exclusive and free webinar, I would work you through a list of possible platforms like stores, fairs and events that you can sell on and also show you how to go about it without having to invest so much money. Imagine May till September you can reach european customers directly through dozens of festivals targeting just people that would love your African inspired products. Then in the winter period, you can focus on retailers. But how do you know which is right for you? How do you participate even when you are not living or have access to come to Europe? In my free webinar, I will share this information and knowledge with you.
Free sign up gift: As soon as you subscribe, you will get a little thank you gift from me – my free cheat list of showcasing and selling opportunities in Europe. After the webinar, you will automatically be able to register for my seven weeks Creators Lab, just for those who are really ready to sell from this season onwards. In my creators lab, I will work one on one with you to launch and make your first sale. I have only 80 seats in my creators lab programme this season because that is all I can care for and I really want to work one on one with you.
I am excited to chat live with you in my Q & A section during the webinar. This webinar will take about 30 minutes. It will hold on the 9th of December at 3 different times. So early morning junkies would start at 8 am Nigerian time, the next group at 1pm and the last group at 9pm.
Oh I am excited to see you in my webinar, Joana